Russian Brand Uses Egyptian Song To Promote Their Designs

Raghda Salah Embaby

Egyptian songs are now going viral globally, here is how!

 

Salon Lori, a Russian Fashion brand that specializes in designing wedding dresses chose an Egyptian song to promote one of their designs.

 

View this post on Instagram

 

A post shared by Свадебные платья ЛОРИ (@salon_lori)

The brand chose Mohamed Fouad’s long released song “Habibi Ya” that suddenly resurfaced and went immediately viral.

This choice allowed the video to exceed 2 million views and to reach people from all over the Arab world who started praising the dress.

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