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Skincare or Scare-care? Tia Zakher’s Caveman Method Sparks Online Meltdown
TikTok’s beauty community is in chaos, and it’s all thanks to Tia Zakher — the 22-year-old creator who’s taken “natural beauty” to a whole new (and honestly, shocking) level.
Tia’s been going viral for ditching ALL skincare products — yes, even water — in what’s called the “Caveman Method.” She claims she’s letting her skin heal itself after years of over-exfoliation, and shows off her raw, peeling, visibly inflamed face as part of the journey. Her followers? Shook. Divided. And VERY vocal.
Some are calling her a “skincare warrior” while others are screaming “girl, this is dangerous!” Dermatologists have chimed in too, warning that skipping basic cleansing can lead to some serious skin conditions (think dermatitis neglecta — Google at your own risk 👀).
To make the tea hotter, people are speculating hard — accusing her of faking it, hiding laser treatments, or even exaggerating for clout. Despite the noise, Tia’s standing her ground, saying this is part of her “purging phase” and that she might reintroduce water soon.
But the beauty experts? They’re begging the internet not to romanticize extreme trends and to stick to the basics: cleanse, moisturize, SPF. Period.
Moral of the story? TikTok’s skincare girlies love drama as much as a double cleanse. And Tia Zakher? She’s right at the messy center of it.
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