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Saudi Is Aiming To Be The Number One Travel Destination For Muslim Tourists Across The Globe
A new campaign called “Destination for Muslims” has been launched by the Saudi Commission for Tourism and National Heritage (SCTH) on Sunday.
The initiative aims to make Saudi Arabia the number one preferred destination for Muslims around the world to visit.
Another aim of the campaign is to transform the tourism sector of Saudi Arabia by the year 2020 to contribute significantly to the 2030 vision of the Kingdom.
Al Qarah, Ash Sharqiyah, Saudi Arabia
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SCTH is partnering up with key partners around the country – ministries of interior, foreign affairs, Saudi Arabian airlines and more.
It will target important Muslim touristic groups that come into Saudi Arabia – Umrah pilgrims, business people, state guests and transit passengers.
By doing so, the campaign will in return allow all these Muslim travelers to also visit touristic destinations around the country to ensure an excellent tourism experience.
Madain Saleh
Kingdom’s 2030 vision
Crown Prince Mohammed bin Salman is transforming Saudi Arabia in efforts to be less reliant on oil and more reliant on tourism as a strategic plan to deliver lasting economic benefits.
Read: 10 Pictures That Perfectly Sum Up Crown Prince Mohammed Bin Salman’s Royal Tour
