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Red “Dawam” Signs Are Taking Over Doha… And Everyone’s Talking About It!
If you’ve been driving around Doha lately, you’ve probably spotted those bold red “Dawam” signs taking over the city—from the Corniche to Salwa Road, Al Waab, E-Ring, and even Dukhan Road. And honestly? No one knows what they mean. Cue: endless WhatsApp debates, TikToks, and Twitter threads.
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What does “Dawam” mean?
In Arabic, dawam translates to “working hours” or a “continuation” of something. Pretty straightforward, right? But these mysterious signs aren’t giving much away, and that’s where the fun begins. Social media has been buzzing with theories. Some believe it’s a campaign to remind people about respecting work hours. Others are convinced it’s a clever marketing stunt for something much bigger. And then there’s the juiciest rumour of all—that it’s linked to a brand-new Qatari job search platform called Dawam, kind of like LinkedIn for Qatar.
Doha reacts with confusion and curiosity
What’s made this even more entertaining is the reactions online. Some people in Qatar are absolutely hooked, calling the signs creative and heartwarming. Others are totally confused, a little skeptical, or saying that it could’ve been done better. And then there are those who took a wholesome spin—seeing it as a reminder of the blessings that come with having work in the first place. Either way, one thing’s clear: these red “Dawam” signs have officially become Doha’s hottest mystery!
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