Sagar Chotrani, whose highly praised sales career in Dubai began with a role at Yellowpages, where he spent three years doing door-to-door sales in Al Quoz and DIP. Carrying 15 Kgs of Yellow pages books door to door in summer days was one of the memories he says which made him the person he is today. Sagar’s journey in sales started in Mumbai as a tele-caller responsible for calling American Markets.

Both, Sagar & Kushal joined the same company in 2016 and 2017 respectively & within a span of few years, they managed to be the regional heads of their respective departments. Working together for years, they had perfect synergy and big ambitions. They complemented each others strengths.

Both men worked their way up in their career, starting in traditional 9-5 roles before overcoming fears, abandoning traditional employment and embracing entrepreneurship.

Publsh is a Dubai-based agency that’s redefining how brands connect with their audiences through a seamless blend of digital innovation, media strategy, and experiential marketing and this powerhouse has rapidly emerged as the trusted partner for over 85 clients in the last 2 years across diverse sectors, from education and real estate to Fin-Tech and hospitality, crafting stories that captivate and engage across all channels.

Back in 2020, when the world was facing a pandemic, these two saw a golden opportunity in a crowded market. With a huge number of companies launching every month in Dubai, they knew they had to think outside the box to make their mark. Sagar and Kushal weren’t just looking to start a business; they were on a mission. They wanted to enable startup, SME’s and ambitious entrepreneurs like them, to be able to reach their target audience leveraging the power of media houses and channels which generate results.

They realized that many local startups, SME’s & even enterprise level companies were struggling to get the media attention they deserved. Start-up’s or SME’s either had no accessibility to the media or were under the impression that reaching out to a mass audience via media or experiential events/activations was costly. Companies relied on agencies who would promise them efforts but little or no results.

They took a leap of faith and left their cushy corporate jobs to create Publsh. For the first 8 months, they worked tirelessly, juggling a 9 to 5 job in a Finnish multi-national with their evenings focused solely on Publsh. They worked 18-hours a day until they cracked the code of “storytelling” in the UAE’s competitive market.

In a city known for its rapid growth and relentless innovation, it takes more than just a traditional approach to stand out.

Soon, Publsh will launch Publsh.ai, a groundbreaking GCC focused DIY PR platform that guarantees results & tier-one media coverage for brands & enterpreneurs. This platform highlights Publsh’s commitment to enabling SME’s, start-ups or even MNC’s delivering measurable impact through integrated communications.

Their creative vision and strategic brilliance make them the go-to choice for brands looking to make a lasting impact. Keep your eagle-eyes out, next time you spot a groundbreaking campaign, remember there’s a good chance it’s the work of Publsh’s incredible team!