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Streetwear Meets Emirati Culture In This Exciting National Day Collection
There’s nothing quite like the UAE dialect. Even the expats drop a little Khaleeji in their daily conversation because it’s that expressive!
Even if you don’t know Arabic or are not from the UAE, you KNOW these words or hear them used very frequently. Kashka which means on point; Shusalfa meaning what’s up; and Tarr which means LIT, are all going on your clothes!
Subway® has created a seriously cool collab with local streetwear ‘fluencers and they are putting the UAE’s most frequently used words on limited edition hoodies and t-shirts for the Gen Z and Millenials to strut. SLICK! We all have a soft spot for Subway®, it has stood the test of time, it has been in the UAE market for more than 30 years, and has 130 local restaurants under its belt – Amazing!
You could WIN one of those awesome pieces through a competition Subway® is hosting on their Instagram page
100 people can WIN those kashkha limited edition hoodies and t-shirts
Express your love for the UAE on their 50th National Day in the comments of this Subway® post and you could add a fine piece in your closet by the end of the day!
We love us some streetwear that features bold typography, especially when the typography features uniquely Emirati words and expressions that only exist in the UAE.
Celebrating how much the UAE has come over the last 50 years, Subway® is honouring the traditions of the Emirates into streetwear. Leave the typical English typography and add the words that people actually use this National Day!
The tarr deets
Win the hoodies and tees that say kashkha, shusalfa, and tarr through the Subway UAE Instagram!
Entry Details: Follow the Subway UAE Instagram page and express your love for the UAE in the comments section of the Instagram post! Simples.
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