The land of superlatives continues to do what it does best….WIN!

adidas and Les Mills broke a Guinness World Record title for “Most nationalities in a high-intensity interval training class” on Sunday, November 12 and it was definitely a sight to witness

Participants were part of an exhilarating Les Mills workout expertly guided by Les Mills’ global presenters including Ben Main, Caley Jack, and Kaylah Blayr and powered by adidas’ high-performance training wear. It was all set against the backdrop of one of Dubai’s most iconic buildings, the Museum of the Future.

The accomplishment saw participation from 55 nationalities in a dynamic workout session

Such an “only in Dubai” moment!

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This world record definitely goes to show how this city is a melting pot of cultures.

The Fitness 30×30 is an event started by the Crown Prince of Dubai. The community does 30 minutes of exercise every day for 30 days… it is definitely heartwarming to see how well it has been embraced throughout the city, across cultures and nationalities.

adidas is also helping you get ready for the next big community event!

As the fitness30x30 comes to a sad end on November 26, the city will gather around SZR one last time until next year for the grand finale…Dubai Run.

But for the ambitious, take a look at the 23rd edition of the Dubai Marathon on January 7, 2024. Put your best foot forward with Dubai’s very first customised running shoe by adidas, the Adizero Boston.

This cutting-edge footwear is designed to provide runners with unparalleled comfort, performance, and style, enhancing their race experience. The Adizero Boston is set to be a game-changer for runners. Designed for mid- to long-distance running, the Adizero Boston Shoes provide a race-day experience during training.

Perhaps one of the best aspects of these shoes? They are crafted with at least 50% recycled materials, reinforcing the brand’s commitment to combating plastic waste.