If you’ve been pretty much anywhere on the internet in the last couple of days, you would’ve surely come across the #10YearChallenge on social media.

The premise of which is pretty simple, you post a throwback photo of yourself in 2009 along with a recent one to show just how much you’ve changed.

Several popular Dubai peeps have taken part in this now VIRAL challenge to show their incredible transformation.

And now the iconic Burj Khalifa has also jumped on the bandwagon, showing a decade old photo alongside a more recent one…

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And that glow up…

Dubai’s growth in the last decade has been phenomenal

One of the high-profile participants of this challenge also includes Dubai celebrity chef Nusret Gokce, AKA Salt Bae.

He posted a photo of himself as a young boy toiling away in the kitchen in 1998 with a recent shot from 2018, his own 20-year version of the 10 year challenge.

Salt Bae’s #10YearChallenge

Several popular participants are using the hashtag to raise awareness and highlight concerns for many pressing issues

Such as global warming

And pollution of water bodies

The only #10YearChallenge we should be worried about pic.twitter.com/Tph0EZUbsR

— Rohit Sharma (@ImRo45) January 17, 2019