Shoppers, take note! The Deira Enrichment Project is a must-visit for shoppers.

If you’re looking for a unique shopping experience this winter season, featuring premium retail offerings and an incredible selection of styles, then look no further!

You can travel, dine and buy a wide range of jewellery thanks to fantastic offers and unbeatable prices at various restaurants and stores located within the Deira Enrichment Project (DEP) and the Dubai Gold Souk Extension (DGSE).

Shop amazing deals and enjoy the lively community – year-round!

With over 500 outlets to explore, your visit simply can’t go wrong

Wondering what you’ll find at DEP? Here are just some reasons why it’s the ideal spot for you.

Spoilt for Choice

DEP offers community retail that serves all your needs – whether clothing, accessories, personal care products or other needed items. Additionally, DEP houses the Dubai Gold Souk Extension (DGSE), home to different kinds of gems sourced from all over the world.

Shoppers will find all kinds of gold, silver, gems, watches, perfumes, and jewellery designs from traditional pieces to unique styles for both women and men, priced competitively and made bespoke for you to treat yourself and your loved ones.

Engage in a Sense of Community

As the weather cools down, a roster of family-friendly activities will be featured in the development. The delightful atmosphere lasts throughout the winter season at DEP with events that bring out the traditional outlook of Deira to the lively city of Dubai.

Join the Deira community as it comes together in this rejuvenated Project and stay updated with all upcoming activities by following DEP on Instagram and Facebook.

Click here to visit DEP’s page on Instagram and find out more.

A World of Options

Deira Enrichment Project contains restaurants and cafeterias serving cuisines from all around the globe. From sit-down Indian meals to grab-and-go café fare.

It also hosts a wide range of international brand hotels including Super 8 by Wyndham Dubai Deira, Days Hotel By Wyndham Dubai Deira, Aparthotel Adagio Dubai Deira, and Mercure Dubai Deira. If you are planning for a staycation this winter, you will be able to enjoy a visit with an affordable price budget and top-class service.

Tax-Free Shopping

Dubai tourists and visitors can shop tax-free! Planet Tax is available between buildings 2 and 3 at Deira Enrichment Project – just ask for your receipt and refund your VAT at the airport.

Convenience and Accessibility

Travelling to DEP is completely hassle-free with transportation built in. DEP hosts One Deira Mall, which is situated above Gold Souq metro station. Simply take the green line to the Gold Souq station and follow the signs leading to the exquisite megaproject.

If you choose to drive, you can park anywhere in the 8,000 parking spaces available across the development. Visitors to DGSE get to enjoy exclusive access to valet parking to ensure a seamless experience.

More than just shopping, the Deira Enrichment Project combines the traditions of Deira with a modern shopping experience – Plan your trip now

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