{"id":25727,"date":"2020-04-14T15:17:56","date_gmt":"2020-04-14T11:17:56","guid":{"rendered":"https:\/\/lovindubai.com\/?p=25727"},"modified":"2020-04-15T07:18:36","modified_gmt":"2020-04-15T03:18:36","slug":"ben-pullen-dubai-works-smashi","status":"publish","type":"post","link":"https:\/\/lovin.co\/dubai\/en\/latest\/ben-pullen-dubai-works-smashi\/","title":{"rendered":"DUBAI WORKS: A Crisis Like COVID-19 Could Shape Your Company For The Better"},"content":{"rendered":"
LISTEN: Ben Pullen on Dubai Works podcast on how the current crisis has changed the face of Generation E<\/em><\/p>\n What do you do when your business is run almost solely on physical events and the world stops turning?<\/p>\n Make it totally digital of course.<\/p>\n Dubai-based entrepreneur Ben Pullen is Co-Founder & CEO of Generation E, a company intent on creating a world driven by sustainable mobility joined SMASHI TV<\/a>, the first live streaming business channel for the Arab world to talk about how a shift in strategy helped conquer the current challenges.<\/p>\n Generation E was hosting a leading industry event at the end of March and took a tough decision for any company with a strong foothold in events, they pivoted. And\u00a0with just two weeks to readjust, Smarter Mobility World LIVE went digital.<\/p>\n Many now face a similar test, and how you adapt now will shape the future of your company.<\/p>\n <\/p>\nLISTEN: Ben Pullen on Dubai Works podcast on how the current crisis has changed the face of Generation E<\/h2>\n