Get ready, beauty and tech lovers! L’Oréal Groupe is making HISTORY as it brings its cutting-edge beauty tech innovations to LEAP 2025, Riyadh’s biggest tech event.

L’Oréal is the ONLY beauty tech company showcasing over 20 AI-driven and sustainable beauty innovations, and you definitely NEED to check them out ASAP!

That’s right, guys! L’Oréal is creating standout moves, especially with its tech innovations that you beauty lovers can’t miss

From February 9 to 12, L’Oréal is turning heads at Hall 4 – Big Tech, inside the Riyadh Front Exhibition & Conference Center. With Saudi Vision 2030 focusing on innovation, sustainability, and economic growth, L’Oréal’s presence at LEAP couldn’t be more fitting.

Recommended

Saudi And Riyadh Ranked Among The World’s Best In Digital Services!Saudi Plans To Tighten Regulations On Tobacco Sales In Small Shops And Grocery StoresL’Oréal Is Shaking Up LEAP 2025 With Mind-Blowing Beauty Tech!

With over 4,000 scientists, 20 research centers, and a whopping €1.1 billion dedicated to R&D, L’Oréal is constantly redefining what beauty can be. And right now, Riyadh is getting a front-row seat to the next-gen beauty experience.

L’Oréal is also revolutionizing beauty with AI-powered, sustainable, and ultra-personalized solutions at LEAP 2025

Here are some showstoppers you can explore:

– L’Oréal Cell BioPrint – Want to know your skin’s biological age? This AI-powered tool predicts your skin’s future and recommends the best ingredients for you before aging even happens!
– AirLight Pro by L’Oréal Professionnel – The hairdryer that delivers salon-quality results while saving energy? Yes, please!
– HAPTA by Lancôme – The first AI-powered makeup device designed for people with limited hand mobility. Beauty is accessible to all, and this proves it!
– Colorsonic by L’Oréal Paris – Say goodbye to messy at-home hair coloring! This reusable device gives you salon-quality results with zero hassle.
– Water Saver by L’Oréal Professionnel – A showerhead that saves up to 69% of water during haircare routines? Sustainability never looks this good.
– Scalpconsult Pro by Vichy – AI meets haircare! This tool scans your scalp to offer customized solutions.
– Skin Screen by Lancôme – Get an AI-powered skin diagnosis in seconds with this high-tech in-store device. It even shows what your skin will look like in 15 years!

Calling All Startups! L’Oréal is also giving GOLDEN opportunities to five different categories

If you’re a startup with big ideas, L’Oréal has a golden opportunity for you. At LEAP 2025, they are officially launching the 2025 SAPMENA Big Bang Beauty Tech Innovation Program: the largest beauty tech competition across South Asia Pacific, the Middle East, and North Africa. Talk about big moves!

Startups compete to revolutionize beauty in five categories:
1. Science for Beauty
2. Consumer Experience
3. Content & Media
4. New Commerce
5. Tech for Good

The GCC finalists head to Singapore for the grand finale on November 5, 2025, competing with the best innovators from around the world. If you’ve got a game-changing idea, applications are open until May 30, 2025! Perks on perks!

Walk into the future of beauty at their iconic showcase ASAP

You can literally enjoy a techy-glimpse into the future of beauty powered by AI, sustainability, and mind-blowing innovation at LEAP 2025, all thanks to L’Oréal. So make sure to head on over to Hall 4, and get ready to experience beauty like never before.

See you there!