This Year’s Asir Summer Season Has Been Launched By Prince Turki Bin Talal

The Asir region of Saudi Arabia gears up for another exciting summer season with the official announcement of Asir Summer 2024

Led by the Asir Region Development Authority under the leadership of His Royal Highness Prince Turki bin Talal bin Abdulaziz, this year’s program seamlessly integrates with the broader Saudi Summer 2024 initiative.

The program promises a vibrant calendar of events designed to captivate visitors throughout the region

Kicking off in early July, Asir Summer boasts a comprehensive program curated by the Asir Region Development Authority with the help of the Ministry of Tourism, the Saudi Tourism Authority, and the General Entertainment Authority. Prince Turki expressed his sincere appreciation for the collaborative efforts of both government and private sectors, acknowledging their vital role in enriching the Asir Summer experience and introducing innovative offerings to the region’s tourism landscape.

The Asir region will be offering an array of activities that show off its potential

Asir Summer strategically leverages the region’s unique potential by presenting a diverse array of entertainment, cultural, and sporting activities. The Asir Region Development Authority has meticulously prepared and activated these offerings, ensuring an unforgettable summer for all visitors.

A series of concerts by renowned Arab artists are set to occur

A highlight of the program is sure to be the series of captivating concerts featuring renowned Arab artists. These concerts will take place within a state-of-the-art theater boasting a capacity of over 16,000 seats. Scheduled from July 5th to August 16th, these concerts promise to be a cornerstone of the Asir Summer season. But the fun doesn’t stop there! The program is complemented by a variety of engaging activities such as enthralling circus performances and side-splitting comedy shows.