A new luxury destination is set to be part of the Kingdom’s mega projects as announced by the Public Investment Fund (PIF) on Wednesday.

The project, called “Amaala”, plans to be the new go-to for tourists in the region looking to relax, unwind and bask in the naturesque glories of Saudi Arabia that has yet-to-be-seen.

(Image Credits: Saudi Press Agency)

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Amaala is being defined as the prospective ‘Riviera of the Middle East’

The project is now being defined as something that would be akin to the French Riviera except in the Middle East. Its development will be an extension of the Mediterranean Sea, and the PIF says it will have 5-star hotels, private villas, a yacht club and even an arts academy.

Here are a couple of photos of the French Riviera to give you an idea…

Amaala will sit alongside NEOM and the Red Sea project as part of the giga-projects investment portfolio, helping to… (support) economic diversification.

Public Investment Fund via Saudi Press Agency

A timeframe is yet to be announced on the development of Amaala

According to The Khaleej Times, there is no timeframe or size of the investment announced by the PIF yet other than the fact that its initial funding will come from the PIF itself.

The project is part of many others, such as NEOM and the Red Sea project to kickstart tourism in the country, as part of the Vision 2030.

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