The Asteri Walk Is Bringing A Burst Of Beauty And Joy To Riyadh

Riyadh’s Ana Arabia is getting a serious dose of sparkle, and we have Asteri Beauty to thank for it!

From November 2nd to 8th, 2025, visitors can step into “The Asteri Walk”, an immersive, joy-filled experience that perfectly captures the brand’s playful and empowering spirit.

Created by Saudi entrepreneur Sara Al Rashid, Asteri has quickly become a symbol of modern Arab beauty, celebrating confidence, creativity, and individuality

At The Asteri Walk, guests can explore the brand’s world firsthand, discovering vibrant makeup and skincare collections before their official launch at the brand’s signature Asteri Truck.

But it’s more than just a shopping stop, it’s an experience

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Picture this: a dreamy setup with interactive games, exclusive giveaways, coffee, popcorn, and cotton candy, and a photo moment that’s guaranteed to light up your feed. There’s even a cozy seating area where visitors can unwind, chat, and soak in the good vibes.

“The Asteri Walk is all about celebrating beauty that’s fun, expressive, and inclusive,” says founder, Sara Al Rashid. “We wanted to create a space where everyone feels seen, inspired, and part of the Asteri story.”

So, if you’re in Riyadh this week, grab your friends, follow the glow, and head to The Asteri Walk at Ana Arabia, where beauty meets pure joy!