{"id":1333,"date":"2018-02-04T11:30:51","date_gmt":"2018-02-04T11:30:51","guid":{"rendered":""},"modified":"2018-02-04T11:30:51","modified_gmt":"2018-02-04T11:30:51","slug":"nissan-just-shared-a-heartfelt-video-training-saudi-women-to-drive-and-it-and-it-will-make-you-all-warm-and-fuzzy-inside","status":"publish","type":"post","link":"https:\/\/lovin.co\/riyadh\/en\/media\/nissan-just-shared-a-heartfelt-video-training-saudi-women-to-drive-and-it-and-it-will-make-you-all-warm-and-fuzzy-inside\/","title":{"rendered":"Nissan Just Shared A Heartfelt Video Training Saudi Women To Drive And It Will Make You All Warm And Fuzzy Inside"},"content":{"rendered":"
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In light of June being just three months away, women all over the Kingdom are prepping themselves to learn so that they can start driving once the ban is lifted.<\/a>\u00a0However, one such brand that took notice is Nissan with their latest campaign.\u00a0<\/p>\n

The campaign features Saudi women who want to be licensed drivers, who discussed their excitement for June and likewise worries over what their families would think.<\/p>\n

The campaign is simple, yet very tear-inducing<\/h3>\n

#SheDrives is the chosen hashtag and branding for the campaign that is helping empower Saudi women realise and recognise that the choice to drive- is entirely theirs. In a report by The Drum,\u00a0<\/em>the campaign’s has been quoted as saying…<\/p>\n

“When the time comes, the decision to drive, will be entirely yours\u201d.<\/em><\/p>\n