Lovin Real Estate: Property Expert Reveals Dubai’s Hottest Spots And Price Drop Predictions

Thinking about buying property in Dubai but don’t know where to start? This new series are for you!

Lovin Real Estate, brought to you by Taraf, is a go-to series for quick, expert takes on Dubai’s property market

Each episode features top voices in real estate, architecture, finance and more — all sharing tips to help viewers choose the right investment in the UAE.

Meet the guest!

In this episode, Paul Sharland, Associate Director of Off-Plan and Investment at Haus & Haus, joins the chat. With nearly 20 years of experience in Dubai, Paul shares why now is a strong time to invest, where the top opportunities are, and what features make a property stand out.

Dubai is one of the world’s top cities — but property prices remain far more affordable than in places like London or Zurich. Despite offering world-class lifestyle and infrastructure, it still ranks around 74th globally in price per square metre, leaving plenty of value on the table for investors.

Where should you be looking

The usual winners — Downtown, Palm Jumeirah, and Dubai Marina — are still safe bets. But for those looking for something more accessible, JVC (Jumeirah Village Circle) and Dubai South are rising stars.

JVC is centrally located and budget-friendly, while Dubai South is gaining traction thanks to Palm Jebel Ali’s relaunch, the upcoming airport, and the buzz around Expo City.

What makes a property great for resale in Dubai

According to Paul Sharland, here’s what to look for if you want your property to stand out and sell strong in Dubai’s fast-growing market…

Spotlight: Taraf’s CELLO and Terrazzo

Taraf’s new projects are stylish, smart and designed for modern living. They’re focused on creating quality communities that fit well with Dubai’s growing real estate scene.

• Terrazzo is a low-rise with plenty of greenery, cool amenities, and a future metro stop nearby — ideal for calm, connected living.
• CELLO is a sleek high-rise in JVC, close to major roads and full of luxury touches. Both are great picks for buyers and investors alike.

Is the market in a bubble? Not likely

If you are worried about a price crash, the experts aren’t. After going through the 2008 dip, Dubai is more stable and better regulated now. Compared to other major cities, Dubai’s prices are still low, and there’s room to grow. In short: it’s not a bubble. The market still looks strong!

Lovin Real Estate, powered by Taraf, is a content series made to help you explore real estate in the UAE with confidence. From expert interviews to smart buying tips, we’re here to make your next property move a smarter one.

Watch the full interview with Paul Sharland:

VIDEO LINK