This Is The Funniest Ad Dubai Has Seen In Quite Some Time And People Are Talking


Advertisments in the UAE tend to play it safe, but a new ad for a swanky development in JBR has everyone talking.

Dubai Properties, take a bow…

There’s both a video and a huge billboard on Sheikh Zayed Road and both are absolutely genius.

Two simple pieces of content; they manage to take a dig at other property developers, while keeping an upmarket tone and actually make people laugh.

“The funniest ad I’ve ever seen on SZR’

Over three million views

The tag line:

“1JBR, brought to you by Dubai Properties, is the epitome of refined luxury. With completely uninterrupted views of the sea it is a haven of subtlety and restraint. So if you like gold taps and chandeliers dripping with diamonds this discerning luxury new residence probably isn’t for you. 
1JBR. It’s not for everyone”.

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The reaction

“The first ad that has made me laugh…”

He sounds like James Bond

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An ad that’s not in your face

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And here is the beautiful man with the beautiful voice

British Actor, Director and Producer Christien Anholt flew to Dubai for the role

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