Global Giants Warner Music Acquire 10% Of Saudi Based Humanagement

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Warner Music is making moves in the Middle East and North Africa, teaming up with HuManagement, the trailblazers of talent representation in the GCC region. Get ready for some serious music vibes coming your way!

Warner Music and Dubai-based HuManagement are taking their partnership to the next level…

This comes with a next level & a long-term A&R scouting deal, offering marketing, branding, and global networking opportunities for emerging artists.

Already, they’ve hit the right notes with Saudi star Dalia Mubarak and Lebanese icon Maya Diab, both nurtured through HuManagement’s visionary curation and Warner Music’s support.

Alfonso Perez-Soto, President, Emerging Markets, Warner Music, said:

As we continue to grow our operations in the Middle East and establish ourselves as market leaders, it’s imperative that we offer our artists an unrivalled service. By partnering with HuManagement, we are further enhancing the value we can provide
to our roster and can guarantee them rounded end-to-end support, for the likes of live shows, sponsorships and brand developments.

Moreover, this EXCITING announcement marks the dawn of a new era in cultural exchange and artistic innovation, set to smash boundaries and amplify the voices of the MENA region’s brightest talents on the world stage!

Hady Hajjar, one of the co-founders of HuManagement, is excited about the boundless possibilities that this partnership with Warner Music holds. He said:

We believe this collaboration willusher in a new wave of innovation, creativity, and unprecedented opportunities for the music and talent industry in the MENA region.

Speaking of Humanagement, Hady El Hajjar spilled the tea on being the man behind the region’s biggest celebs during the Lovin Dubai show!

Watch here!

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