Loyal Lovin readers can support Lovin so we can continue to share the stories of all amazing cities
Minimum custom amount to enter is AED 2
By donating, you agree to the Privacy Policy and Terms of Service
An International Skincare Brand Released An Ad That Was Filmed In Jeddah And It’s ABSOLUTELY Soul-Stirring
Jeddah was featured as one of four cities in the region for Nivea Middle East’s latest skincare campaign.
The renowned International brand took four cities, including the Red Sea city, along with four social media influencers from said cities to create a video advertisement- filled with sentiments.
Nivea Middle East’s new campaign ‘Live, Love, Detox’ has done an excellent job with culture inclusion and representation in the region.
( Image Credits: ScreenGrab from YouTube)
Recommended
Cristiano Ronaldo Teams Up With MrBeast In His Latest YouTube Video To Break The Internet!
Women’s Power Shines At Riyadh Season As Asalah And Ahlam Show Love For Saudi Girls And Each Other!
A Night of Stars! Elie Saab’s Red Carpet Sparkled with Iconic Glam Last NightBoth the ad and the products seem to really grasp its audience’s needs
Although this isn’t the first time that an International skincare brand sought to cater to Middle-Easterners needs, what Nivea has done will undoubtedly influence other brands to do the same.
The campaign speaks to the Arab woman living in the region, loving the cities they’re in and tackling the adversities of the climate. Plus, the products Nivea has come with actually took into consideration the region’s weather and how women can protect their skin.
The integration of a local personality and the vibrancy of Jeddah stands out
Lifestyle and fashion influencer Alaa Al Balkhy was featured in the video, showcasing and being proud of Jeddah’s art and cultural scene.
“I wish everyone could see Jeddah, Mermaid of the Sea, through my eyes.”
Newsletter