This UAE Company Has Just Created The Future Of Shisha

Anika Eliz Baby

I hate smoking. From the very bottom of my heart, I do. But I am surrounded by friends and family who smoke.

I cannot ask them to stop- they won’t. But perhaps… if there was a healthier alternative?

Lovin Dubai spoke to Ronan Barry, the Chief CORA officer with AIR (Advanced Inhalation Rituals) Global- formerly Al Fakher, whose company mission is to give you the “safest, cleanest, easiest” experience with OOKA

No tobacco product is risk-free- but the risk can always be minimised.

WATCH: The Lovin Dubai Show: Ronan Barry, Chief CORA Officer with AIR

So, What is the OOKA?

Ronan calls the OOKA the “Future of Shisha.” 

OOKA offers the possibility of having a shisha master In every pod. Instead of packing the shisha yourself with a simple process consumers will get the experience of a premium lounge.

This is essentially the world’s first charcoal-free shisha device- AKA you don’t have to go through the stress of cleaning up the charcoal mess or inhaling the toxic fumes of charcoal.

DISCLAIMER: Although OOKA produces 94% less harmful chemicals compared to conventional shisha. This does not necessarily mean an equivalent reduction in risk. Reductions were noted in levels of a range of harmful chemicals compared to cloud from shisha with foil.

He goes a step further to explain how it works:

“It’s a shisha, you push a button, it pops up a lid, you drop in a capsule like an espresso capsule, push the button. Wait 5 minutes…and you have a shisha just like you would under normal circumstances.”

The capsule contains shisha molasses, and OOKA thus becomes the first product in the market that allows you to consume shisha molasses in pods without burning charcoal!

By removing the charcoal, OOKA eliminates some of the toxicity that you- or your loved ones- would have otherwise inhaled.

“We identified in about 2019 that that the negative health consequences of shisha consumption are largely coming from charcoal. Not exclusively, but largely. We did a laboratory analysis of shisha aerosol in the US, we followed up with another one in in Germany this year and it’s very clear.

Carbon monoxide, Benzo[a]pyrene and ammonia are just some of the toxicants from charcoal burning.

Based on laboratory aerosol tests, Carbon Monoxide from OOKA was below the detection limit of 0.000097mg/ml. This does not mean that OOKA is risk-free.

Source: Based on laboratory aerosol tests of cloud from shisha with charcoal and perforated foil and cloud from OOKA.

 

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Making the switch: From regular charcoal shisha to OOKA- how hard is it?

Ronan says it’s not a difficult switch at all.

“It’s an easy switch. Because not only are you getting a cleaner experience with fewer toxicants, but you’re getting a better one as well.” 

OOKA also gives you a purer flavour experience with no lingering charcoal taste interruptions.

So far, Ronan says the OOKA has been getting very positive reactions.

“Almost everyone who has tried it, has said it’s either just as good…or better.” 

P.S. OOKA also has a tobacco-free option!

They really kept everyone in mind with this product.

With their tea-based options by Zodiac, OOKA allows you to enjoy the future of shisha without any addiction problems.

“Tobacco has the potential to addict some people. Tea does not.”

This option is for those who want to enjoy the shisha experience- flavours, cloud, community bonding, without any of the nicotine exposure.

WARNING: Smoking is injurious to health. 

You can read more about this revolutionary product at their website here.

Ready to try OOKA? Click here to book a free -in-home trial today for you and up to 4 friends.

This article is endorsed by OOKA.

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