A FIFA World Cup Promotion Is Coming Across As A Rather Sexist Marketing Stunt

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A new FIFA World Cup promotion is coming off a little bit sexist, with its promises of a ‘WAGS area’ for the World Cup.

It says ‘footie is not just for the boys’, with offerings of a special females’ area during World Cup matches.

It also refers to women as ‘worldies’ which one savvy twitter user pointed out – is a ‘world class goal’ meaning referring to someone attractive.

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A Worldie:

It was published on social media…but has since been removed

But the email blasts continue to be distributed.

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People are not impressed

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