Nike Launches The Footballverse Activation In Dubai

Nike Launches The Footballverse Activation In Dubai

Fans, supporters, or anyone dipping their toe into the world of football, pay attention! Nike just launched a pop-up Footballverse in Dubai that welcomes the whole community to a slick immersive football experience.

The Nike FC Footballverse is an equal playing field where everybody can play, discover, and fall in love with football and for the launch event, Nike hosted a panel discussion – The Nike FC Panel Talk, led by Brazilian football hero Ronaldo.

The Footballverse is a 3-week JBR pop-up where players and newbies alike can play interactive games that are designed to inspire the next generation. The games encourage players to showcase their skills and teamwork, which in turn encourages creativity, leadership, courage, and collaboration.

The gang’s all here! Get involved with trick shots, squad goals, late goal hero and lead scorer format games

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Ronaldo was there for the panel-talk launch which highlighted developing community football, local teams, and football legends

Living legend Ronaldo led the panel discussion and talked about his incredible career, The Grass Roots, and the Future of Football. The panel also included the Director of football at Champions Soccer Academy in the UAE, Dan Jacob and specialist football consultant Budreya Faisal.

Big fans are also invited to The Nike FC Creators Hub at Nike’s Dubai Beacon Store. Take part in cool product customization workshops and try your hand at design with Customization sessions and Digital Maker’s Studio (from November 19)

Taking part is easy!

If you want to join The Footballverse and Nike FC Creator’s Hub, register here

The important bits

Running now until December 11

Register here

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