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We’re hitting you with the FACT of the day and that is: If you’re into something, you’re into books.
Those are the wise words of the Sharjah Book Authority’s global cultural campaign, and if you don’t peg yourself a bookworm, think again!
SBA has launched a campaign that’s the largest of its kind in the region and internationally, to bring people from all walks of life, closer to books
A wise book authority once told me that if you have an interest in life, be it gaming, music, fashion, sports, there is a book for it. Books are not just for intellects and bookworms, they’re for people with interests.
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The campaign embodies the emirate of Sharjah’s core belief that there’s value and a role of books in the life of every person out there.
It’s founded upon the cultural vision of His Highness Sheikh Dr. Sultan bin Muhammad Al Qasimi, Member of the Supreme Council and Ruler of Sharjah, according to HE Ahmed bin Rakkad Al Ameri, Chairman of SBA.
No one is born with a book in their hands. However, people with varied interests become lifelong readers when they find that one book that means something to them. This sums up our message: that for every passion, hobby or interest, or anything in life …. there is a book
Al Ameri added.
You could get up to 50% discount on books through the campaigns collaborations with e-commerce stores. We’re talking Kinokuniya, Bookends, Storytel, and more.
To avail the discount, you must scan the QR code found in the advertisements or visit the SBA site.
Happy reading!
Minimum custom amount to enter is AED 2
By donating, you agree to the Privacy Policy and Terms of Service