A 2,500 Square Foot Space At The Dubai Mall Is ALL For The New Jordan Store

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Jordan Dubai Mall opening

It’s the talk of the town, the new Jordan Brand has set up the largest concept store at the world’s largest mall, The Dubai Mall.

If you’ve been scrolling through Instagram this week, you may have noticed that few of your fave influencers have been gifted beautifully-painted basketballs – now we know that those were created by artist Jason Seife, to pay homage to the Middle East.

Fans of the Jordan brand- GET ready, the store is sensory haven at its finest

Image Credits: Instagram @jordandubaimall & Twitter @nicekicks

 

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A post shared by #JORDANDXB (@jordandubaimall)

Influencers have shared videos of cool PR boxes showcasing intricately-painted Jordan basketballs

…and they look oh-so beauts!

Syrian-American artist Jason Seife painted the reinvented ornate Persian rugs onto the basketballs in collaboration with Jordan to pay homage to the new Middle Eastern home of the brand.

On their official Instagram account, the brand stated that the collaboration with Jason meant that they were “able to create a memorable print that employs his craft and represents the Middle East.”

 

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A post shared by JASON SEIFE (@jasonseife)

Jordan at The Dubai Mall officially opened to the public on July 15

So yes, you may now go check it out.

The Dubai store has ALL the latest Jordan Brand shoes and apparel styles, as well as cool new digital features (hello, future!) like in-store pickup, with plenty of space curated with art from different artists, AND more.

Twitter user @Vader_g1 already got to see the place for himself, and of course, snapped up this photo of the kicks.

READ MORE: A Palestinian-Dubai Man Becomes Emirates Strongest Man For A Second Time!

What a feat!

Salem Herzallah has been crowned Emirates Strongest Man for the SECOND time.

It’s been a long road for the winner who was first crowned back in 2019. His efforts to make the Middle East’s Strongest Man were thwarted by a knee injury while his effort to reclaim his title in 2020 were put aside down to a false positive PCR the day before the championship… Could you imagine?!
Read the rest here.

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